Sales Coaching

Real-time AI coaching during sales calls — transcription, objection handling, battle cards, and CRM auto-fill.

How It Works

Lira joins the sales call using the same bot deployment mechanism as meetings. During the call:

1. Real-time transcription — every speaker attributed by name
2. Objection detection — AI identifies customer objections and surfaces suggested responses
3. Battle cards — relevant competitive intelligence shown based on conversation context
4. CRM auto-fill — call notes, key insights, and next steps pushed to HubSpot or Salesforce

CRM Integration

Sales coaching integrates with:

CRM	Capabilities
HubSpot	Contacts, companies, deals, pipelines, notes
Salesforce	Contacts, accounts, opportunities, leads

CRM data is automatically loaded before the call starts, giving Lira context about the prospect, deal stage, and previous interactions.

Organization Knowledge Base

Lira uses the org's knowledge base (website crawl + uploaded documents) to ground responses in your company's actual products, pricing, and competitive positioning. See Organization Context for details.

Deployment

Deploy Lira to a sales call the same way as a regular meeting:

POST /lira/v1/bot/deploy
Authorization: Bearer <jwt>

{
  "meetingUrl": "https://meet.google.com/abc-defg-hij",
  "orgId": "your-org-id",
  "settings": {
    "personality": "supportive",
    "mode": "sales_coaching"
  }
}